AGL Energy has launched its Electrify Now platform to Australians across the National Electricity Market, helping households to understand the potential benefits of electrification.
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AGL’s Electrify Now helps customers to understand their potential energy bill and carbon savings if their home switched to solar, battery, heat pump hot water, an electric vehicle (EV) and/or induction cooktop, with users able to pick and choose which upgrades suit their budget and lifestyle.
This comes a year after the successful pilot program, which saw more than 6,500 AGL customers receive estimated energy bill and carbon savings for installing solar and battery, with the platform improved to now include more Australians, as well as further electrification products.
The enhanced platform also provides households the estimated payback period on their investment for solar, battery and heat pump hot water systems, as well as connecting users to AGL’s installation partners.
Results from the pilot program indicated that 62% of customers surveyed were interested in electrification to help reduce the cost of their energy bills, with 77% of those surveyed interested in upgrading to an electric water system.
AGL chief customer officer Jo Egan said, “Whether or not you are a customer with AGL, households will have access to personalised information about the potential benefits of an electric home. We’ve taken the lessons from the pilot to significantly enhance the experience to help empower Australians in making the first step to home electrification.”
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For eligible users of the platform with a smart meter, AGL is also the first Australian energy retailer to use Consumer Data Right (CDR) electricity data to estimate potential energy bill and carbon savings from upgrading to home electrification products.
